SEO for Renovation Company: AF Construction
AF Construction LLC partnered with us to strengthen its visibility in a competitive remodeling market and reach homeowners actively searching for reliable renovation experts. By developing a tailored SEO for Renovation Company, refining their service positioning, and optimizing the site for high-intent searches, we helped the brand earn stronger credibility, higher rankings, and a consistent flow of qualified project inquiries.
Client Overview
AF Construction LLC is a full-service remodeling and renovation company specializing in kitchen upgrades, bathroom remodels, basement finishing, exterior improvements, and custom home transformations. Known for its craftsmanship and detail-oriented approach, the company has become a trusted remodeling partner for homeowners seeking reliable construction services across the region.
The Challenge
When AF Construction LLC approached us, they faced several digital marketing challenges common to professional service firms:
Limited Online Visibility
Low visibility for remodeling-related keywords such as home remodeling contractors, kitchen renovation, exterior remodeling, etc.
Unoptimized service Pages
Unoptimized service pages lacking strong SEO structure and keyword relevance.
Weak Local Presence
Weak local search presence in Google Maps and surrounding service areas.
Minimal Content Strategy
IT resulta in fewer organic entry points and missed opportunities.
Key Objectives
Increase Organic Visibility for Remodeling Services
Rank for primary search terms like kitchen remodeling, bathroom renovations, basement finishing, and home additions.
Build Local Market Authority
Strengthen Google Maps presence to attract homeowners within nearby cities and service areas.
Create High-Converting Service Pages
Develop structured, keyword-optimized pages for each remodeling service category.
Drive Consistent Remodeling Leads
Improve organic engagement and generate form submissions & phone calls from qualified prospects.
Our Strategy & Solutions
- Full Remodeling SEO Audit
We analyzed technical issues, content gaps, slow pages, header structure, and overall SEO readiness.
- Technical SEO Improvements
Addressed mobile usability, loading speed, broken links, image compression, and schema markup.
- Targeted Remodeling Keyword Research
Built a keyword strategy around:
- home remodeling services
- kitchen & bathroom remodel contractors
- basement renovation
- exterior home improvements
- residential construction services
- On-Page Optimization for Service Pages
We optimized all major service pages with:
- SEO-driven titles & headers
- keyword-focused copy
- clear CTAs
- internal linking for deeper navigation
- structured data for remodeling services
- Local SEO Enhancement
Strong local signals were developed through:
- Optimizing Google Business Profile
- Adding accurate NAP & service areas
- Updating categories & project photos
- Building citations & local mentions
- Content Creation for Remodeling Intent
To capture long-tail traffic, we planned blog topics such as:
- “Kitchen Remodel Cost Breakdown”
- “Bathroom Renovation Ideas for Small Spaces”
- “Basement Finishing: What Homeowners Should Know”
- Project Gallery Optimization
Added alt-tag optimized remodeling images to improve visibility through Google Images and visual search results.
- Long-Term Performance Monitoring
Tracked keyword movement, organic conversions, and user behavior to refine the SEO strategy.
Performance Analytics & Growth Insights
- Total Clicks : 297 Clicks in few months
- Total Impressions : 2890 Impressions
- Average CTR: 1% Click through Rate
- Average Position: 30.2 Average Ranking
Increased visibility with long-tail keywords
- Achieved first-page rankings for competitive renovation and construction-related keywords
- Ranked in the top 3 positions for core high-intent keywords, including:
- “Remodeling contractor McFarland project”
- “Basement remodeling Mount Horeb”
- “Verona construction company”
- “Home renovation company Verona WI”
Organic Traffic & Engagement
Improve Lead Generation
Increased Google Business Profile Views
Return on Investment
Client Testimonial
“Space Creative Agency helped us gain visibility we never had before. More homeowners are finding us online, and our remodeling project inquiries increased significantly. Their SEO strategy was detailed, effective, and tailored to our business.”
Website's Live Experience
READY TO ACHIEVE SIMILAR RESULTS FOR YOUR REMODELING BUSINESS?
This case study demonstrates how a strategic, comprehensive digital marketing approach — rooted in targeted SEO for remodeling companies — can elevate a renovation firm’s online presence. By combining technical SEO improvements, service-focused content development, and hyper-local optimization, we helped AF Construction LLC strengthen its authority and attract homeowners actively seeking remodeling services through a specialized SEO for Renovation Company strategy.
Contact us today to see how our SEO for remodeling companies — and our dedicated SEO for Renovation Company solutions — can strengthen your visibility, boost qualified leads, and fuel long-term growth for your remodeling business.
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608-217-8434
ADDRESS:
Columbus, WI
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